What Is B2BCMarket?
A Connected Marketplace for Businesses, Buyers, Sellers, and Merchants
B2BCMarket is a connected marketplace platform designed to bring businesses, companies, branches, products, buyers, sellers, and merchants together within one structured marketplace ecosystem.
Unlike a marketplace where products exist as isolated listings, B2BCMarket connects each public entity with its surrounding business context.
A product can be connected to its branch, company, and business. A branch can be connected to its company and products. A company can be connected to its business and branches. This creates a connected marketplace in which users can move naturally between related entities.
One Marketplace, Multiple Business Models
B2BCMarket supports different marketplace relationships so businesses can participate according to the way they operate.
B2B
Business to Business
Businesses can offer products or services to other businesses.
B2C
Business to Consumer
Businesses can offer products or services directly to consumers.
B2BC
Business to Business to Consumer
Businesses can participate in a marketplace where business relationships and consumer markets can work together.
Local and Global Marketplace Participation
B2BCMarket can support different geographic marketplace strategies.
A business can participate in a Local marketplace, a Global marketplace, or a combination of both.
This allows businesses to present their offerings according to their intended market reach.
A Connected Business Structure
B2BCMarket organizes its public business entities through the Connected Entity Architecture (BCEA).
The primary relationship is:
Business → Company → Branch → Product
Each entity has its own public identity and can be independently accessed.
The entities remain connected through their relationships and public catalog URLs.
This means a visitor can start with a business and move down to a company, branch, and product.
A visitor can also start with a product and move back through its branch, company, and business context.
Business
A Business represents the broader business context within B2BCMarket.
A business can contain one or more companies, allowing the marketplace to represent larger or more complex business structures.
Company
A Company represents a company-level presence within a business.
A company can maintain its profile, branding, contact information, marketplace status, and connected branches.
Branch
A Branch represents a company's branch or operational location.
A branch can contain geographic information, address information, service-area information, contact information, and products available through that branch.
Product
A Product represents a marketplace offering connected to its business context.
A product can contain information such as classification, countries, packaging, inventory, images, and marketplace status.
A product also maintains contextual connections to its Business, Company, and Branch.
Buyers
Buyers can discover marketplace offerings through the connected catalog structure.
Instead of seeing products without context, buyers can navigate through the relationships between products, branches, companies, and businesses.
This provides additional context when discovering marketplace offerings.
Sellers
Sellers can establish their business presence within B2BCMarket and manage the entities associated with their marketplace participation.
Depending on their business structure, sellers can work with:
- Business
- Company
- Branch
- Product
Sellers can therefore represent their marketplace presence using the same connected entity structure that buyers can navigate.
Merchants
Merchants participate in the B2BCMarket ecosystem through marketplace-related business opportunities.
The platform provides merchant-oriented capabilities and revenue-sharing opportunities that connect merchants with marketplace activity.
Products and Services
B2BCMarket can support different types of marketplace offerings, including:
- Physical Products
- Digital Products
- Services
The offering type determines how an offering can be represented and how users interact with it within the marketplace.
Connected Catalogs
B2BCMarket provides independently accessible catalog representations for its major public entities.
The catalog structure includes:
- Business
- Company
- Branch
- Product
Each public entity can have its own catalog representation and public URL while remaining connected to related entities.
The same underlying relationships can also be represented through machine-readable catalog systems.
One Connected Marketplace
The central idea behind B2BCMarket is simple:
Entities can exist independently while remaining connected to their marketplace context.
A business can have companies.
A company can have branches.
A branch can have products.
A product can lead back to its branch, company, and business.
Business
↓
Company
↓
Branch
↓
Product
And the relationship can also be explored in reverse:
Product
↓
Branch
↓
Company
↓
Business
This connected structure allows B2BCMarket to provide a consistent marketplace experience across businesses, companies, branches, products, buyers, sellers, and merchants.
Explore B2BCMarket
Continue exploring the B2BCMarket introduction: